E-commerce in India

Gone are the days when the whole family had to be dragged around in the market all day for shopping. Be it apparel, accessories, fabrics, appliances, gadgets or groceries; shopping is now in the palm of your hands. Over the last decade, online shopping has increased manifold; specifically owing to the ease and convenience it offers.
Looking for new clothes? There are tons of sites for apparel.
Want to decorate your new office? Furniture stores are available online.
Need matching accessories for your outfits? Shopping sites will take care of it.
Run out of vegetables? They’ll be home delivered.
There is probably nothing today that cannot be bought online. From the biggest purchases like home appliances and furniture; to the tiniest hair clips, online shopping sites are a one-stop solution for all our needs.
India is a vast and ever-growing market when it comes to online shopping. The continuous sales, discount coupons, cashback offers and good quality customer service have turned us all into compulsive shoppers and it is not surprising to find someone amongst friends and family, scrolling through pages of items on the sites or apps every day.

So let’s take a look at some of the most popular shopping sites that Indian consumers are spending on.
Amazon, Flipkart, Ebay, Snapdeal, Paytm
These are the most used sites for almost anything and everything.
Jabong, Myntra, Shopclues, Voonik, Yebhi, Yepme, Craftsvilla, Ajio, Tatacliq, Limeroad, Koovs, Reliancetrends, Cilory
These sites specialize in apparel, footwear and accessories but you can also find home décor, stationery and kitchen objects on some of them. The collection and offers they have are truly mind boggling. And if you have downloaded these apps, you will surely be receiving offer and discount coupon notifications every few hours.
Zivame, Clovia
These are clothing sites too but specialize in lingerie, sleepwear, swimwear and sportswear.

Lenskart, Specswala
Lenskart deals with Eyewear and provides a wide variety of glasses, frames, goggles, lenses and accessories.
Nykaa, Purplle
Nykaa is very popular for purchase of beauty products and cosmetics. It offers a wide variety of brands and a range of skin and hair care products too. You can find some of the top brands in cosmetics and perfumes here.
Pepperfry, Urbanladder, Hometown, Homecentre
You will notice a lot of ads on television for these furniture shopping sites. They offer furniture as well as décor objects for all household as well as office purposes.
Firstcry, Hopscotch, Babysworld, Babycouture
Infant and kids apparel, shoes and accessories is a whole different industry and there are shopping sites specifically meant for tiny tots and all their needs.
Bigbasket, Localbanya
No matter what day of the week it is or how urgent your grocery needs are, these sites will home deliver your household necessities.
You no longer have to run around looking for electricians, carpenters, mechanics or salon professionals. Urbanclap helps you find any service experts on their site or app.

Studies show that India ranks third in the world as an e-commerce market after China and USA but in terms of growth rate, it is the first.
The mega sales that all these sites offer before Republic and Independence day and discount offers all-round the year, especially during festivals, ensure large profits.
You are no doubt seeing ads of various products even right now on the left or right of your screen while reading this article. Needless to say, we have all caught the online shopping bug!

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Shwetank Gupta May 31, 2018 at 12:46 am

We are now slaves to online shopping.

Sailee Brahme May 31, 2018 at 10:18 am

True that

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